With the development of the city, elevators have become the most important means of transportation for urban construction. Nowadays, it has become an extremely important advertising market as well.
Most of the elevators have poor signal. In such a closed environment, elevator passengers can’t pay attention to the mobile phone in the elevator. The obvious position of the advertisement in the elevator will definitely attract their sights, which will make the advertisers mandatory. Viewing to achieve maximum marketing results. With huge elevator demand, the elevator advertising prospects can be expected and the elevator advertising market is also formed.
Consumers have a lot of touching with elevator advertising media. Elevator advertising is very effective in promoting advertising sales. Elevator advertising media is becoming a fast-growing offline medium and elevators become a new scene affecting family consumption decisions.
Evolution of Elevator Media
In the past, in addition to lift passenger and carry cargo, the elevator began to derivate and the same as traditional media (television, newspapers…). The elevator advertisements were static and the posters were manually replaced until they would sound and move. Appears to attract people. Form a matrix of elevator products consisting of “inside TV + outside TV + elevator frame”. In the form of traditional media and Internet, the elevator space is built into a new scene of information distribution in the intelligent era. Providing customers with more accurate and cheaper community media. It’s not a technical problem to completely shop in the elevator, as long as the elevator is long enough to be wide enough.
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